I adore writing for Heroes and Heartbreakers! My Rhynannon Byrd "Fresh Meat" piece, which went online yesterday, was incredibly fun to write; the site, thanks to Megan Frampton, has a sensibility I find refreshing. It's modern and pop-culturey. I needed to entirely rewrite each of the first four pieces published so far, but that's because it's tough to go from PW "staff-writing" mode to "let's have fun with it" mode.
I actually don't mind the rewrites because the first draft is "just the facts, ma'am," and totally necessary. The second draft is when I get to morph the piece from impersonal to personal, from old media to new media. If I wanna write "fuck," I write "fuck." If I wanna write "wanna" instead of "want to," I write "wanna." I still limit dashes because I'll never get the "too many dashes are lazy" refrain out of my head, but I might even...gasp...allow myself to use more than one type of special punctuation in a sentence (like a colon and ellipses), something that I decreed verboten at AAR.
Writing for difference sources that require different sorts of writing challenges me. To be honest, I still don't think I've come up with a single "style" for this blog, but I'm going to try to do that in the future. I'm going to aim more for the H&H sensibility, but because some of my posts are more serious, that may be a tall order. We'll see.